Over the last month or so, several people have called CPA for Small Business to ask if we would be able to perform all of their bookkeeping activities for $100 a month. They wanted to know if we could perform the data entry, close the month out, prepare a profit and loss statement, as well as prepare all necessary tax returns (sales tax, payroll tax, state unemployment tax, etc.) for this price.
My answer was that I do offer clients flat rates for monthly bookkeeping services, but that the flat rates are based on the time involved in providing the services. In each conversation, I said that I couldn’t commit to $100 a month charge without understanding the volume of work that would be involved. If they had approximately $100 worth of work a month, I would be glad to commit to a flat $100 a month charge.
Each of these callers said:
- They were currently using a $100 a month bookkeeping service,
- They were dissatisfied with the service they were receiving from the $100 a month bookkeeping service, and
- They were looking for someone who could provide them with better and more responsive service for the same price.
I believe that this is a classic case of getting what you pay for.
I really don’t see how a $100/month bookkeeping service can provide all small business owners with the information they need to run their companies. Granted, I have clients who have $100 or less a month of work. But my experience is that this is the exception instead of the rule.
I was originally going to rant about this subject, but I realized that I had used one of the bookkeeping services that is offering $100 a month bookkeeping in Nashville. Several years ago, I was the financial manager of a company that used one of these services for a subsidiary. I was very satisfied with the service they provided. At the time, they charged per hour for the work they performed and the monthly charge was usually greater than $100 each month.
I believe they are offering the $100 a month in order to compete for and retain clients in Middle Tennessee. I don’t believe that bookkeeping services are a commodity, but the $100 a month offerings may indicate that some think it is.
Fortunately, CPA for Small Business offers a greater and different level of service than bookkeeping services can. My clients appreciate the level of service and financial management guidance they receive from CPA for Small Business.
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